Our network and experience
are what set us apart.

Our little black book is the foundation. Our connections are exclusive to us; they are often envied and impossible to emulate.

Having worked with the world's leading brands and events, we have cultivated a deep and strategic understanding of what it takes to operate a business at scale. We apply this knowledge to help startups get to the next level.

We work seamlessly in both camps, speaking in a language and on a level that both Mavens and Mavericks understand.

Sheelpa’s Story

Building on a successful marketing career, our founder Sheelpa Patel moved to Asia with INFINITI Motor Company, where she created and launched ‘INFINITI LAB’. This pioneering accelerator programme connected Smart Cities & IoT startups with the expertise of the Nissan/Renault/Mitsubishi Alliance.

She realised the powerful potential to help entrepreneurs to scale through integration opportunities with major corporations, founding Mavens & Mavericks to help others achieve this same winning combination. The business draws on 18 years’ professional experience from across the world, including the USA, China, South East Asia, Australia, the UK and Europe.


Led an innovative series of startup programmes and thought leadership events to drive brand, business and cultural transformation for INFINITI Motor Company. Scaled to a global platform following a successful local pilot.

Global brand, marketing and communications responsibilities within the International Card Business. Led B2B and B2C activities which generated brand affinity through a suite of curated brand partnerships and events.